On November 5-6, 2019, Showpad hosted TRANSFORM Chicago, the largest Sales Enablement event in the world. Nearly 500 Marketing, Sales, and Sales Enablement professionals from around the world came together at Loews Chicago Downtown Hotel for a day and a half of learning, networking, and fun. Keynote presentations included insights into championing customer centricity in the future from author and entrepreneur Steven Van Belleghem and the power of storytelling in sales and marketing from former Pixar writer and animator Matthew Luhn. Leaders in sales enablement, including industry analysts and Showpad executives and customers, led sessions on everything from building successful Sales Enablement programs to onboarding and coaching new hires to driving impact at every level of the sales funnel. Attendees left TRANSFORM 2019 inspired and excited to turn new ideas into action at their own organizations.
TRANSFORM Chicago attendees had the chance to meet and build connections with other Sales Enablement professionals, as well as celebrate their peers at the Sales and Marketing Excellence Awards, gaining a firsthand look into how other organizations are leveraging the Showpad platform to deliver exceptional selling experiences. Informational presentations led to valuable breakout sessions, networking opportunities, and happy hours where attendees could share their learnings. Throughout the event attendees also had the chance to connect with companies in the sales and marketing space and check out their latest products.
Check out the photo gallery for an insider’s look at TRANSFORM 2019 in Chicago.
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